The great rollback has begun, with organisations re-thinking their Covid-19 tech investments due to security and efficiency concerns
Nearly half (41%) of AV professionals believe that their organisations ‘rushed’ AV installations due to Covid-19. As a result, one in four (23%) are rolling back the hybrid working technologies they installed in response to the pandemic. That’s according to research data from Kinly.
Of 150 UK AV professionals surveyed — working across banking, finance, healthcare, energy, and the public sector — more than a third (39%) noted that their organisations did not have the time necessary to ‘get the technology right’ during Covid-19.
A further third (32%) also reported that the rush to adapt to remote working has potentially undermined their security.
As organisations navigate the roll back, they are reassessing what technology to keep and which to swap out. Network infrastructure continues to be a priority for many AV professionals (43%), signifying a deliberate move to ensuring impeccable connectivity. Virtual townhall tech (41%) and office displays (40%) are also maintaining their pivotal roles. According to Kinly’s data, many businesses are also re-evaluating their needs concerning securing digital space and collaboration software (both 39%).
Commenting on the new research, Kinly’s UK Region Managing Director, Taj Ghere said: “Covid-19 was a tough time for everyone, and it’s understandable that so many organisations had to rush to change. Now however, as we look back on the decisions made, it’s essential that businesses consider whether the technologies they selected are right for their long-term business goals. Many organisations thought that working from home would be a temporary solution to the crisis, but have since seen the benefits of flexible and remote working for their staff, their businesses, and their bottom lines.
“In the face of the ‘great roll back’ security considerations will be paramount, but this is also our chance to ensure that technology choices are maximising productivity and giving employees the best possible hybrid-working experiences. Those that rushed their installations last time should not risk making the same mistakes twice. They need to work with specialist AV partners to ensure that their second approach is right – first time. By focusing on precision, security, and simplicity, organisations can forge a path toward sustainable success in the era of hybrid work.”
To find out more about the new research and download your own copy, visit the Kinly website.
About Kinly
Bringing people & technology together for better productivity wherever the work happens – because great things happen when people work together.
Experienced – dedicated expertise in planning, supplying, integrating and managing AV systems integration and remote collaboration services.
Independent – a leading partner with the world’s top vendors to deliver the best choice of solutions for public and private sector businesses.
Proven – globally recognised businesses relying on us for secure and flexible meeting and collaboration services.
Scale – an end-to-end provider of workspace transformation services with worldwide presence
Working together – everywhere




